The program runs March 3 – 7 and includes 4 nights in the New Yorker Hotel in mid-town Manhattan. Focused on business opportunities for film, television and entertainment players, the program also includes access to the traditional Media Summit New York (March 4-5), the premier conference on Broadband, Mobile, Advertising, Branded Content, Television, Film Cable & Satellite, Publishing, Radio, Magazines, News & Print Media and marketing, attended by over 1000 top media, entertainment and technology executives and players, organized by Digital Hollywood.

As the audiovisual industry continues to evolve, and the lines between platforms and media, television and film merge, LATC aims to interconnect global film industry professionals, providing access to information that will aid in understanding and leveraging new business models and access new audiences. In addition to the two-day event organized by Digital Hollywood (McGraw-Hill Building, 49th St. and 6th Ave., New York City), the LATC program includes previously-scheduled meetings with key industry professionals and an exciting, intensive itinerary organized together with its partners, the Independent Filmmaker Project (IFP), the law firm of Cowan, DeBaets, Abrahams & Sheppard and Digital Hollywood.

The LATC New York Audiovisual and Entertainment Program is open to:

  • Entertainment, media and audiovisual executives
  • Media and Intellectual property attorneys
  • Government officials
  • Broadcast, Cable, Telcos and Satellite Executives
  • Information and Entertainment Content Publishers
  • Online Film, Music, and TV Entertainment Executives
  • Consumer Electronic Manufacturers
  • Computer, technology infrastructure and Internet Companies
  • Advertising Agencies

The full program includes: Exclusive Professional Meeting and Presentation Agenda in NY, All-Access Registration to Media Summit New York 2014 (March 4-5), 4 nights (March 3-7) in the New Yorker Hotel (double occupancy), all breakfasts and Wi-Fi included, Orientation session and Welcome Happy Hour, Ground Transportation in New York (7 days Subway METROCARD), Airport-Hotel Transfer Subsidy.

Tentative Schedule*

MONDAY, MAR 3rd

15:00 – Check in New Yorker Hotel
16:30-17:00 – Orientation Session
17:00-18:00 – Keynote Presentation by Entertainment Industry professional
18:30-19:00 – Welcome by President, Digital Hollywood
19:00-20:00 – Welcome Happy Hour

TUESDAY, MAR 4th

8:00 – Breakfast
9:00 – Depart Hotel
9:30-18:00 – All day Media Summit New York at McGraw-Hill Building*:

10:45 AM – Noon
Session A: The Gallery
Financing and Investing in the Future: Investment & Mergers – Leadership in Media, Entertainment & Technology: Broadband, Social Networks, Mobile and Games

Session B: Room 209
Contextual Media & Advertising: Transforming and Redefining the Relationship Between the Consumer, Advertising and Media Platforms

12:30 PM – 1:45 PM
Session A: The Gallery
The Power of YouTube: Unlocking the Power of Programming, Premium Content and Advertising

Session B: Room 209
Native Advertising: Digital Advertising Industry Gets Serious About Better Advertising

2:15 PM – 3:30 PM
Session A: The Gallery
Leveraging Content and Celebrity For Cross-Platform Success: Brands and Star Power Collaborate

Session B: Room 209
Broadcasting without Borders: Players in the New Guard of Broadcasting, Branding and Content Networks

3:50 PM – 5:00 PM
Session A: The Gallery
The Future of Enhanced Advertising: Addressing Brands, Message, Technology, Media and Entertainment

Session B: Room 209
Cable, TV, Broadband – New Content – New Networks – Streams, Platforms, Devices

The Strategic Track: I
Technologies of Innovation
10:45 AM – Noon
Session A: Room 208
Video Anytime Anywhere: Video Across Platforms – Television, Internet and Mobile – Understanding the Value Proposition

12:30 PM – 1:45 PM
Session B: Room 208
Multi-Screen Universe: TV, Tablets, Broadband, Smartphones and IPTV

2:15 PM – 3:30 PM
Session C: Room 208
The NexGen Entertainment Home Experience – From the Smart & Connected TV to the Set-Top, Consoles & PC Experience

3:50 PM – 5:00 PM
Session D: Room 208
Video Everywhere – Technologies & Platforms – Enabling the Next Generation of Over-the-Top TV

The Strategic Track II
Financing Strategies
12:30 PM – 1:45 PM
Session B: Room 207
New York – The Silicon Alley Investment, Growth & Media Accelerator – Strategies in Investment, Finance and Partnerships

2:15 PM – 3:30 PM
Session C: Room 207
Valuing and Financing Media & Technology: From Corporate Strategic Investment, VC & Equity to Crowdfunding

3:50 PM – 5:00 PM
Session D: Room 207
The Bitcoin Phenomenon: Reinventing the World of Payment & Finance Systems

18:00 – Free Night

WEDNESDAY, MAR 5th

8:00– Breakfast
9:00– Depart Hotel
9:30-18:00 – All day Media Summit New York at McGraw-Hill Building*:

9:30 AM – 10:30 AM
Keynote Roundtable: The Gallery
The Media Industry Equation – Brands, Advertising and the New Platforms

10:45 AM – Noon
Session A: The Gallery
Media Strategies – The Multi-Platform Brand – Video/TV, Magazines. News & Books – The Merger of Traditional Media and New Media

Session B: Room 209
Second Screen – Social Television – The Merger of Content, Social Interaction and the Video Platforms

12:30 PM – 1:45 PM
Session A: The Gallery
Branded Media Marketing – Across Platforms – TV, Film, Broadband, Mobile, Virtual Economies, Music and Games – Reinventing the Commerce & Media Model

Session B: Room 209
Merging Content with New Technologies: Content Reinvention with the Next Generation of Tablets and Mobile Devices

2:15 PM – 3:30 PM
Session A: The Gallery
iPad-Tablet-SmartPhone Advertising & Innovation – the Premium Platform

Session B: Room 209
Monetizing Entertainment, Media & News Programming – Exploring Business Models: Branding, Advertising, Subscription, Syndication – Video Across Platforms

3:45 PM – 5:00 PM
Session A: The Gallery
Video Advertising: How New Consumer Habits Are Driving the Advertising Community to Innovate, and the Challenges with Scale

Session B: Room 209
Hypertargeting: Ad Networks, Ad Serving and Ad Targeting

The Strategic Track
Media & Advertising in Transition
10:45 AM – Noon
Session A: Room 208
Original Video Programming – TV-Tablets-Smartphones-PCs – The Video Explosion

12:30 PM – 1:45 PM
Session B: Room 208
Content for the New Platforms: Custom Programming and Branded Advertising – Tablet & SmartPhone, Web and TV

2:15 PM – 3:30 PM
Session C: Room 208
Over the Top Video – TV – Tablet – SmartPhone – PC – Connecting into the Future

3:45 PM – 5:00 PM
Session D: Room 208
Branded Advertising Strategies – Content and Platform

18:00 – Free Night

*Note: The overlapping agenda is designed to offer a diverse selection of topics in specific media areas, so that each participant may choose the track most aligned with individual executive’s or company’s focus.

THURSDAY, MAR 6th

7:30– Breakfast
8:30– Depart Hotel
9:30-11:00 – Meeting/tour of the Made in New York Media Center by IFP (with pitching)
12:30-14:30 – Open Lunch in D.U.M.B.O. Area (Brooklyn)
15:00-16:30 – CDAS Audiovisual Industry Legal Presentation
17:00-18:30 – Presentation by Dana Kalfas, NBC Universal
19:30 – Free Night

FRIDAY, MAR 7th

8:30– Breakfast
9:30-11:00 – Presentation by Entertainment Industry professional
11:00 – Program Closing and Hand out Certificates
12:00 – Check out Hotel

* The confirmed schedule of meetings and events will only be available one month prior to the initiation of the NY Audiovisual and Entertainment Program, due to internal scheduling practices in many of the companies and organizations. LATC reserves the right to substitute meetings and events as needed, based on the availability of executives and speakers, and their own schedules, in order to ensure a high-level of this Program consistent with previous years Programs.

For more information, please visit the page or contact Fernanda Lima, fernanda.latc@gmail.com

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